From the category archives:

adwords ppc

Keyword matching in a new adwords PPC campaign?

November 24, 2009

What is the the best approach for keyword matching in a new campaign and ad group.
Start with broad match then refine refine refine?
OR
include a broad, phrase and exact match for every keyword in the adgroup?
Cheers – John
You might want to consider actually starting with phrase match and exact match for new campaigns. These should:
1. Convert [...]

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What kind of keywords and ad copy to use when marketing for PPC to manufacturers?

November 4, 2009

What kind of keywords and ad copy in ppc can you use to market to manufacturers of electronics, furniture, baby products, furniture and home improvement products? This would be for large manufacturers, not SOHOs. Who is the decision maker at the manufacturer for selling products? Who decides who and how to sell overstocked inventory?

[...]

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Is there anyway you can estimate how much a company spends on PPC or Google Adwords?

October 19, 2009

You can use Spyfu.com or KeywordSpy.com but there based on the idea that “if an advert runs for 80 days out of 80 days then it must be profitable”
However just because an advert runs for 80 days does not mean it’s profitable by itself.
The Advert could be used for branding where the marketer is interested [...]

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How can Yahoo Search Marketing compete with Google Adwords in PPC Advertising, effectively?…?

October 15, 2009

What are the reasons why Yahoo, despite its initial headstart (Go2.com, Overture, etc.) over Google in ppc advertising, is not anywhere close to Google Adwords in either market share for itself, or gain ‘win-win relationship image’ in terms of customer perception?
Can Yahoo do anything to bridge the gap, and even overtake Google in PPC advertising? [...]

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is it possible to make$ with Google Adwords & Ehow by posting PPC ads for my Ehow page on related websites?

October 14, 2009

i want to create google ads on subject related websites that will redirect traffic to my Ehow site, which is a free question and answer website just like this one, and get paid per click in doing so.
Sorry, I don’t follow your question:
You want to make money from a site offering free information [...]

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Another search engine PPC as good as GOOGLE ADWORDS?

September 18, 2009

where you can promote direct’s linking affiliate as well?
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PPC Marketing alternatives to Google Adwords
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Every good website receives most of its traffic from search engines only. 60% of searches are made in Google only. 99% Searches are done in top 3 Search Engines only, namely Google , Yahoo ( or altavista ) [...]

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Can someone help me find Google AdWords PPC Consulting Company in Los Angeles?

September 10, 2009

Hi Jessica. I recommend you this experienced online marketing solutions firm located exactly at Los Angeles. The company has not only met Google’s requirement for being recognized as a Google Adwords Qualified Company but they are also renowned as an Ambassador of Yahoo Search Marketing. Their services like search engine friendly web design gives bigger [...]

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Google Adwords and Yahoo PPC too expensive something free ?

September 4, 2009

I want to advertise my business website.
i want to use Ads such as Adwords and Yahoo PPC has but i can’t afford the prices of adwords and yahoo ppc.
Does somebody know someone else that offers services like this for free ?
Hi there take a look at the ones below, they might help.
The 1st is Adbrite, [...]

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Why are some Adwords ppc strategies? ?

September 2, 2009

I am running Google Adwords campaigns.
I am looking for some possible ppc strategies that can help me in managing my daily budget and gain more relevant and useful clicks.
Check out Resolution Media’s blog. It will break everything down for you, including the different strategies and what to keep in mind when optimizing to those [...]

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Cheaper PPC Campaign than adwords or adsense?

August 29, 2009

I have been trying adwords and adsense with no results, even though they are very expensive.
Can anyone recommend a cheaper alternative?
website I am promoting is:
http://www.choiceretreat.com
I heard of a site in which you could buy banners for a dollar a month. Although I don’t remember the name now, maybe you can find some good options on [...]

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