Peter Jones asked an interesting question the other day in an email. He asked”
“In Google, they have Google Adwords, what about Yahoo? I would like my ad show on the right hand side of the page (just like Google), when searcher type the keywords I choose to advertise my ad.”
Google is just the most well known, and has the largest market share of PPC however Yahoo does have it’s own which was based on Overture which it bought many years ago. You can find it here Yahoo Search Marketing.
Now there also running ads for MSN Live but there are lots of other places you can advertise. It depends on what your offer is and who it’s aimed at. Is it Customer Focused or Business focused.
Do a search for “ppc programs”
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You can save money on yahoo directory.
go to yahoo.com
click :more yahoo services!
then click directory and finally click (suggest a site) is at the right side. it cost $299,but for one year.If you do yahoo adwords,be careful,because you can spend a lot of money.
With yahoo directory you’ll be in the first page.
many people don’t know this!
take care.
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This is the yahoo link http://publisher.yahoo.com/
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